inspiratiesessie Creatieve organisatie model

Inspiration session: The creative organization

René van Donschot

Organizations must be creative and innovative, change and take risks to move forward. There is creativity in every organization. It often sparkles visibly in a few employees. But a few creative minds rarely create a creative organization. That only works if you stimulate creativity within a much larger group. You can form teams that inspire and stimulate each other, dare to think differently. Only if you can make creativity sparkle in your organization can you can use it strategically. During the inspiration session: The creative organization, you’ll see examples of creative companies and institutions. But coming up with a creative campaign, a beautiful new product or even the best business concept does not mean that you are also building a creative organization.

How do you build creativity?

To build a creative organization, you can take different paths and use different resources. The success is found in the mix. And, every change in your organization needs customization. However, there are four fixed steps you can follow. You can use these steps as a common thread when changing your organization, to a true creative organization.

During the inspiration session we discuss the steps linked to practical examples.

Inspiration session

Using simple models, we look at what is necessary to build a creative company or organization. After the session you have everything in hand to get to work in concrete terms.

Do you want an inspiration session at your event? Get in touch.

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